Welcome to the third of four blogs in our social media series. This simple guide is intended to provide you with areas to consider when setting up/using Facebook for your business. With more than 2.6 billion monthly active users worldwide and over 160 million businesses as of the first quarter of 2020, Facebook is one of
Read More
Welcome to the second of four blogs in our series, where this time we’re focusing on how best to use Twitter for your business and we’ll be sharing some simple tips that you can implement to maximise your engagement. With more than 330 million monthly active users, Twitter is a powerful social networking tool and
Read More
Welcome to the first of four blogs in our series, where we’ll outline some B2B best practices and tips on using the core social platforms. This first blog focuses on LinkedIn, which is deemed as the largest social network for professionals. LinkedIn is designed for those wanting to network with comparable professionals and is a
Read More
For millions of people around the globe, it’s a time of anxiety, isolation and change. Work routines look and feel dramatically different, and businesses need to work harder to support their teams and maintain a sense of connection more than ever before. While it’s easy (and sometimes necessary) to shift into a crisis management, broadcast
Read More
Social media has become increasingly popular in our daily lives; connecting us socially, privately and professionally. Sharing is a deeply ingrained human instinct and social media allows us to exercise our need to share personal and business messages in real time with friends, family, colleagues and customers. Now more than ever, as the coronavirus pandemic
Read More
Even if your workplace wasn’t quite ready for the digital transformation that COVID-19 has brought with it, by now you will be seeing just how quickly employees have been able to adapt. The shift to virtual working has brought video to the fore. Whether it be Zoom, Microsoft Teams, Slack, or Workplace by Facebook, here’s
Read More
Opening my laptop on the kitchen table, it’s hard to imagine that a few weeks ago my colleagues and I were commuting into the office on public transport, having face-to-face meetings and walking within two metres’ distance of one another. It’s fair to say that the coronavirus pandemic has stunned the world into submission and,
Read More
The last decade has seen tremendous technological advances. From virtual assistants on mobile devices, artificial intelligence (AI) and self-driving cars, things that were once only seen in science fiction films are becoming a reality as the new decade dawns. Is 2020 likely to be ‘year zero’ for a new age of technology? Here are some
Read More
Ruder Finn has been appointed by Avantium to support its mission to become a global leader in sustainable chemistry. The Euronext-listed company has perfected systems for producing plastics and other chemicals widely used in consumer goods, using plant-based feedstocks instead of oil. Avantium is best-known for pioneering the development of PEF, a 100% plant-based and
Read More
The UK’s National Institute of Clinical and Healthcare Excellence (NICE) has published draft guidelines that could cement smartphone apps’ role in public health going forward. From sexual health to dieting, NICE is signalling that digital apps have a role to play in helping people make healthy choices. Despite the dry name, Behaviour Change: Digital and Mobile
Read More