Genetic health inequalities: will we ever overcome them?

Despite the promising and rapid advancements made in healthcare in recent years, there are still wide, and unfair, disparities in health status amongst different populations. Reasons for such health inequalities range from poverty and lack of education to reduced employment opportunities. With the right mix of governmental policies and accessibility to healthcare, health inequalities are

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“Do what you’ve always done – you’ll get what you always got”

The COVID-19 pandemic has undoubtedly had an immense impact on all businesses worldwide. For the Ruder Finn UK team, working in the communications industry means that the biggest change that we’ve experienced is working remotely, rather than from our vibrant office space in the City of London. We quickly adapted to working from home and

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Finding the Rise of a Career in PR

During lockdown last year, a classmate and I tapped into a shared passion to start a local business selling freshly baked focaccia. There was a lot to learn – baking at scale, keeping compliant with emerging COVID guidelines, finding an audience, marketing the business, and unearthing some financial savvy. While the business – aptly named

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Finding your feet in your first year of work

If you’ve clicked on this page, it probably means you’ve just landed your graduate role – congrats! Now you’re over the first – arguably the worst – hurdle, so what’s next? Settling into a new job, especially your first job can be a daunting task. In those first few weeks, everything can seem so alien

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One year later – reflections on what full-time remote working has been like

When we first began working from home in mid-March last year, we thought it would last a week or two. One week later, the UK declared a national lockdown. Even then, many of us thought it would only be for a couple of weeks or a few months at most. One year later, we’re still

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Landing your first job in PR

Graduation is fast approaching. Soon you will realise that no longer can you live the student lifestyle of eating pasta five times a week and binge-watching Netflix for hours on end. It’s ‘officially’ time to step into the real world and get your first graduate job in public relations. Since graduating last year I’ve found

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The demand for authentic leadership communications

The COVID-19 pandemic has presented us with a huge sense of loss. Lost time. Lost moments with loved ones. Lost opportunity. However, if we choose to rifle through the debris of 2020, there are certain aspects of life and work that have changed for the better. One of these is how our leaders are communicating.

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Employee-Generated Content: Your company’s hidden asset

Employee-Generated Content (EGC) is a powerful, but often under-used, tool within a business. EGC is content created by a company’s own employees, to be used either externally or internally and, when used correctly, it promotes a stronger corporate culture and encourages employee bonding, integration, and a more efficient team. It is important to distinguish between

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Starting a job in a pandemic

Thinking back to how we saw ourselves graduating, it certainly wasn’t like this. We pictured celebrating in a cap and gown, and then when we started our first job, standing on a stuffy tube on the way back from after work drinks at the end of the first week. It didn’t quite go like that…

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Instagram for Business: A Simple 10-Step Guide

Welcome to the final blog of our social media series, where this time we’re sharing ten simple steps for using Instagram for your business – whether you’re just getting started or simply need to enhance your existing strategy. There are over 25 million business profiles using Instagram worldwide, and more than 200 million users visit

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