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A look at the second leader’s debate

April 22, 2010 | Written by Nick Osborne

It’s here, the much-anticipated second leader’s debate. What will happen? Will Clegg triumph again? Will Brown again posture towards the Lib-Dems or will he try to go it alone? Will Cameron finally bring up his Big Society policy, even though it has nothing to do with foreign affairs, the topic for the second debate?

Below is a brief synopsis of how I think it will go for each leader.

Nick Clegg

His star is shining bright, so there will be sky high expectations of him. Unfortunately, foreign affairs is probably the Lib-Dems worst subject. Clegg has flip-flopped on the Euro issue and now says taking on the Euro would be a mistake, but at the same time, it is there in black and white in the Lib-Dem manifesto that one day the UK should accept the Euro. Essentially, the Lib-Dems love Europe, especially Clegg. This isn’t necessarily going to go down well with some swing voters, but the question is, how many of these people are actually going to vote for the Lib-Dems anyway?

Clegg is also in an interesting position as expectations are high. Brown and especially Cameron are going to try to ground him. But all Clegg has to do is misquote Reagan again and again - “There they go again” in response to the two bigger parties’ attacks. He probably doesn’t need to answer a question other than make everyone feel sorry for the little guy. I feel this is the best option, because going on the attack and trying to be equal to Labour and the Tories on foreign policy is a mistake - because he’d lose.

David Cameron

If Clegg is under pressure, Cameron is under just as much if not more. He has to up his game significantly from the first debate, where he forgot to mention his key domestic policies. Problem is, foreign affairs isn’t the Tories strongest subject and they have been out of power for 13 years, so their international reputation may not be as strong as they’d like it to be.

Cameron will be hit on his ‘iron clad guarantee’ for a referendum on Europe. It obviously isn’t going to happen and there are a lot of conservatives, not party members, just conservatives, who don’t trust his Europe policies. Likewise, Brown and Clegg are both going to hammer him on the Conservative’s relationships within Europe, including his Polish partners.

His promise to keep an independent DFID and legislate a 0.7% aid budget will also come under fire from ultra-conservative voters. I know many aid groups are pleasantly surprised by this, but when you can’t secure your base, it’s not the best strategy to try to out flank your opposition from the left.

Cameron is also going to mention the Iran question, but his intervention during the green revolution was reported by some as a gaffe. The UK and the USA statements focused on a “we’re watching with interest”, because they knew public support of the protestors would enable the Iranian officials to claim the unrest was caused by UK and USA intervention. However, Cameron came out and decried the lack of support from Brown to the protestors and publically stated that the protestors had the support of the UK people. This was naive foreign policy.

Gordon Brown

Gordon Brown has relationships overseas, in fact believe it or not, he is very well-respected internationally, in 2009 he was voted world statesmen of the year and is respected overseas more than in the UK. This is his biggest trump card and needs to play it. This is hugely beneficial for issues such as the Tobin Tax, Iran, Afghanistan and the Middle East in general. Afghanistan funding will again be a weak spot due to issues such as the numbers of helicopters etc.

He also needs to be more forceful I feel. Although he performed above expectations in the last debate, I think the Iron Chancellor needs to be on the stage. Due to the lack of audience interaction, jokes don’t necessarily play well on TV due to the silence in the studio - it makes it sound like the joke has fallen flat. Brown did well confronting Cameron on the police issues in the first debate and I thought the “it’s answer time not question time”, was effective. He needs to do it again, especially on Europe.

Brown is less pro-EU that Clegg, he keeps Europe at an arm’s length, but with an open palm, not a clenched fist. This will make voters feel more comfortable.

But he still has the image problem and that will be his biggest weakness.

All-in-all, it will be a fascinating evening and I’m looking forward to seeing the polls the next day.

Cross posted with my personal blog

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The Queen’s Speech - Analysis

November 17, 2009 | Written by William Heald

The Queen's Speech - far from a royal affair.

The Queen's Speech - far from a royal affair.

On Wednesday this week the Queen will stand before the House of Lords and present the Government’s agenda for the coming year. This is an extremely important event; a chance for the Government to highlight its upcoming priorities and for the opposition parties to take them to task over their proposals and suggest how they would do things differently. With a General Election to be called by June 2010, this is to be the last Queen’s Speech before the election. For this reason I’d like to take a look at the importance of the speech and give some predictions of what to look out for:

Why is the Queen’s Speech important?

I think there are three fundamental reasons that this year’s Queen’s Speech is so critical:

  • Policy: In a normal year the Queen’s Speech is important because it sets out the Government’s policy agenda for the coming year and outlines the Bills that will be proposed. As this is an election year the speech is essential as it is one of the Government’s last chances to state publicly and formally their agenda for the coming year and stake a claim to hold onto power come the election. It is also a good opportunity to draw the battle lines with the Conservative Party on key policy issues such as finance, education, crime and health ahead of the General Election. For this reason the opposition parties will be looking to discredit the Government and highlight their own policy priorities
  • The Polls: 4 of the last 5 UK polls have put the Conservative Party 14 points ahead of the Labour Government with the Lib Dems trailing 4-10 points behind Labour. Taking the average scores for each party over the last five polls the Conservative Party would have a majority of 58 if these trends were reflected at the next General Election. But just a 2 point drop for the Conservatives and a 2 point rise for the Labour Party would deliver a hung parliament. So for Labour the Queen’s Speech is a chance to showcase a range of policies and hopefully reduce the Conservative Party’s poll lead. For both opposition parties it is a chance to analyse Gordon Brown’s proposals; discredit them and promote their own policies. It is important for the Conservative Party and Lib Dems not to give way significantly to Labour in the polls and it gives the opposition parties a chance to look at some of Labour’s headline policies in detail and criticise them publicly
  • Time is running out: With only 70 more sitting days of Parliament until the next election Labour only have three big opportunities to state their case before the election is called: The Queen’s Speech; the Pre-Budget Report and the Budget. Of those three opportunities the Queen’s Speech is most focused on policy direction and prospective bills and sets the policy agenda. Also, it does not have to focus so much on important economic figures such as economic growth and unemployment, which have been sources of distress during the economic downturn. The opposition parties will be keen for the Government not to steal a march in the polls on the back of the Queen’s Speech. They will see it as a small victory if the polls do not radically change on the back of the Queen’s speech as it will mean that Labour are running out of high profile opportunities to change public perception.

What is predicted?

The Speech: It is suggested that Gordon Brown will go for a short sharp Queen’s Speech highlighting headline bills on: fiscal responsibility; social care; energy; policing and crime; health and education. Gordon Brown is clearly gearing these bills up to be the basis for his election manifesto and it is being suggested that the Bills to be proposed are specifically targeted at areas that the Conservatives have opposed, such as targets in the NHS and the DNA database. This is clearly throwing the gauntlet down to the Conservatives Party and defining the political battlegrounds between the two main parties before the election. The Government are looking to take the initiative and outmanoeuvre the Conservative Party in key policy areas.

The Conservative response: The Conservatives are likely to oppose the Speech in two different ways. Firstly, David Cameron will almost certainly criticise Gordon Brown for announcing policies late in the day; not having the time to bring them through before the next General Election and that this is blatant headline chasing, which does not change the fact that Gordon Brown has lost the voters’ trust. Secondly, each Shadow Secretary of State will outline both the principles they disagree with in the Speech and the detail. They will be looking to define their position in opposition to the Government’s proposals. The Conservative Party will face a race against time; they will want to wrest control of the electoral battleground from Labour by defusing any popular Labour announcements made in the Speech and highlighting their counter measures. David Cameron will want to try and focus media attention on Gordon Brown’s weakness and the failings in the Speech rather than allowing the media debate to focus on Brown’s new policy announcements.

The Lib Dem approach: As the third largest party the Lib Dems are in a difficult position. The Leader, Nick Clegg, has come out and called for the Queen’s Speech to be scrapped in favour of an emergency announcement on political reform. Clearly this is not a viable option as the speech is a long-standing tradition, but it has given Nick Clegg front-page media attention before the Speech and gives him a platform from which to discredit the Government’s proposals. For Nick Clegg it is a case of chasing any possible headlines lest the Lib Dems be sidelined in favour of the main battle between the Conservative Party and Labour Government.

These are just predictions of course, so follow Ruder Finn on this blog and on Twitter (@Ruderfinnuk) on Wednesday 18th of November from 11am for our build up and live minute-by-minute analysis of the Queen’s Speech.

Please leave your own predictions or any insights as I would love to have a flavour of any important issues people are focusing on or awaiting from the speech.

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Where are all the Conservative Tweeters? Survey Update

July 23, 2009 | Written by William Heald

There has been a fantastic response to our survey  Why there are less Conservative tweeters than Labour and Lib Dems? With MPs, Prospective Parliamentary Candidates, political activists, PR professionals and many more telling us they have filled in the survey, we are building up a great bank of responses to answer this conundrum. The party political range has also been fantastic with Conservative, Labour, Lib Dems, Greens and UKIP supporters tweeting the survey and passing it on to their colleagues.

BUT, we would love even more responses.

We are going to keep the survey up for a little longer and keep pushing it on Twitter, so please join in and help us get the broadest possible snapshot of how people view MPs’ contribution to Twitter.

Please forward it on to friends, family and colleagues and even your local MP so that we can have truly representative results and get the fullest answer to the question: Why are there less Conservative tweeters than Labour and Lib Dems?

Survey: http://www.surveymonkey.com/s.aspx?sm=Jag7hJARKIXxAZB5bkTmSw_3d_3d

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